Tsx – Russell Brunson

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is a fantastic book if you wish to gain insights, see examples, and read stories that will inspire you to develop an effective business online or guide you in transitioning from offline to online marketing channels.

So let’s think about the cons and pros quickly:

Pros:

  • DotCom Secrets is complimentary. Get it here.
  • You will overcome the shoulder lessons from a successful super affiliate– Russell Brunson.
  • The book is a enjoyable and easy read.
  • You will get actionable takeaways that you can utilize to improve your company immediately.

Cons:

  • It’s not a “how to generate income online” book per se.
  • You will require to have some understanding of online marketing principles to fully value the book.

Dotcom Secrets is a fantastic resource if you want to learn from somebody who has actually generated income online.

Russell Brunson takes you detailed through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll leave from reading this book with actionable takeaways that you can utilize to enhance your service immediately.

The only disadvantage is that it’s not a “how to generate income online” book per se– you will require to have some understanding of internet marketing principles to completely value it.

However overall, Dotcom Secrets is a valuable resource for anyone aiming to construct or grow an online company.

So if you’re prepared to gain from one of the masters of Sales Funn, make sure to take a look at this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my preferred company books. You may need to read it numerous times to fully comprehend it. Or merely make it your buddy as you set about your online lifestyle company experiences.

In the intro of the book, Russell Brunson promised to keep the book evergreen for years to come. The goal is to make it pertinent to both advanced and new online entrepreneurs.

How many service books do you still discover appropriate in this ever-changing world? Even though marketing techniques are constantly altering, the DotCom Secrets book is still extremely relevant and useful today.

What Is DotCom Secrets?

The DotCom Secrets book provides a detailed procedure for growing a successful business– whether online or offline.

DotCom Secrets Review

Even though DotCom Secrets was first released in 2015, you’ll discover that the majority of the techniques that Russell talks about are still effective today.

You’ll get a ton of actionable recommendations from the book and if you have strategies to offer products online or you’re currently at it, you need to get a copy of DotCom Secrets and keep it as a referral.

Dan Kennedy wrote the forward to the DotCom Secrets book. In his precise words:

” In truth, this is a proven playbook for growing your company with reliable list building and sales/conversion methods, which can be used online and offline.”

This is a transformative and powerful book. DotCom Secrets by Russell Brunson is the perfect plan if you’re wanting to begin a service or scale an existing organization.

Within the pages of the Dotcom Secrets book, you’ll get a comprehensive plan that guides you on the best foundation for your service. You’ll certainly get arise from reading it.

To be sincere, DotCom Secrets sounds like a book for developing a sustainable online service only.

Do not be constrained by that due to the fact that the actionable marketing strategies work for both online and offline services. You’re in safe hands if you run a brick-and-mortar service and desire to transition to online marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, only you can respond to that question. If you want to start or scale a business and follow tested ‘faster way’ that has been tested by Russell himself, you should check out the DotCom Secrets book.

It’s changing lives and I’ve personally found it super important on my entrepreneurial journey (I’ve read it a number of times). I highly advise the book.

If you ‘d rather play cool and try to figure it out by yourself, then DotCom Secrets might not deserve your read. You should think about another book.

DotCom Secrets offers smart insights and methods to:

Existing entrepreneur: If you haven’t begun a service at all or have no organization concept, the book might not relate to you.

Product owners: If you have an existing item currently, then you can discover methods to double or perhaps triple your sales.

Confident marketers: If you’re ready to take steps that may challenge your concept of service, then you should use DotCom Secrets as a recommendation.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You want to construct a business that stands the test of time. Since you do not have the skillset, tools, and tricks that have been checked and shown to produce excellent outcomes, you don’t desire to fizzle out.

So whether you’re a novice who’s simply getting started or you’re an expert, DotCom Secrets will stroll you through the process of beginning and growing a successful business.

If you currently have a service, utilize the secrets in the book to scale to amazing levels? Aside from making money, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a relied on and effective book that provides particular, actionable instructions on what you must do to fail-proof your organization, how to draw in consumers, and the secrets to significantly enhance your sales.

You’re still not restricted at all if you fail to check out DotCom Secrets. The only difficulty, however, is that you’ll miss out on the chance to rapidly grow your existing business or prosper in a competitive industry.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some distinctions in between Expert Secrets Both books are relevant to, way of life entrepreneurs, entrepreneur and online marketers– considering that they match each other and offer beginning and growing an effective organization.

Specialist Secrets vs DotCom Secrets.

DotCom Secrets outlines a detailed process to effectively structure your organization. You get to find out how to provide your message and communicate value in such a way that makes people want to pay you.

Expert Secrets offers actionable examples, illustrations, and stories that help you discover your voice, develop a faithful fan base and earn money to share messages that will alter another person’s life.

Both books are advised to company owner who wish to become more successful in their industries. Entrepreneurs who are constructed to see chances in competitors instead of discomfort.

And lastly in Russell’s 3rd and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your websites and funnels with your dream clients (aka getting tons of traffic as the title of the book suggests).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is organized into 5 areas much like Expert Secrets that lays out the simple marketing procedures and how to implement them.

Area One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell began the first section of DotCom Secrets with “Ladders and Funnels.” He also reveals 5 (5) marketing tricks. Let’s discuss them:

Secret # 1: The Secret Formula

You require to have a complete understanding of where you want your company. How does this understanding help your clients and customers?

This will assist you to serve them much better– instead of trying to find out their pain points, how desperate they need services, and what they’re prepared to pay.

In the secret formula, four easy concerns were laid out in a step-by-step order inside the DotCom Secrets book:

Who are your dream clients?

How do you find them?

How do you attract them without being pushy?

What benefit will they obtain from your company?

You’ll find answers to these questions and more in the very first secret.

Secret #2: The Value Ladder

When it comes to building a sustainable organization, value is essential. , if there’s no value, clients and customers customers leave.

.

That’s why Russell invested a lots of time to dissect the actions that you need to follow to browse your dream customer from taking the “bait” (starting point of your ladder) to where they wish to be.

DotCom Secrets Value Ladder

This secret is described as “taking them through your value ladder.”

When you successfully structure the worth ladder, you’ll not only make more money, you’ll also supply your clients with a more personalized option. They’ll like you for this.

Secret # 3: From A Ladder To A Funnel

This trick is where the magic happens. It’s like a surprise that changes everything you currently understand about growing a profitable service. You’ll get started with developing out your own sales funnel and the psychology behind a lucrative funnel.

It surpasses the product you’re selling or how they’re priced. There’s a lot more …

You need to have a complete value ladder in place. It’s like your infallible system for making sales on auto-pilot. You may not be able to build a high-converting sales funnel if you don’t have an effective worth adder mapped out.

The sales funnel is important and has actually altered the method business owners and companies approach sales online.

It works due to the fact that it considers the clients’ habits– and moves them through the various actions of your value ladder till they’re ready to buy your product– willingly.

Secret # 4: How To Find Your Dream Customers

You have a target market. You might not know how to determine or serve them. That’s why understanding how to define your target market is important.

This secret outlines where your target market (i.e., clients who are ready to purchase your product) are spending most of their time online. Discover the techniques to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be equipped with the methods that work to get a consumer to leave whatever they’re doing and check out your page.

Every online business owner requires to discover and master these methods. Russell makes it easy in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Getting traffic to a landing page or site is a continuous struggle for many people. It’s perhaps the most challenging aspect of running a successful online company.

Do you actually comprehend how traffic works in the online marketing space? Russell has the responses if you aren’t positive in your traffic generation competence.

He reveals you the very best type of traffic that you should take note of and how it can change your organization. The type of traffic includes:

  • Traffic we control
  • The traffic we don’t control
  • Traffic we own

Area Two: Your Communication Funnel

In this area, Russell digs deeper into the processes associated with building an audience by leveraging more advanced personal branding strategies, the secrets to interacting well with your audience that will result in a sale.

Make sure you don’t skip this section while checking out DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to developing a confident and attractive character.

Why do you think men like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and of course, Russell Brunson have massive followers?

As an entrepreneur, you can’t fail when you lastly develop an appealing character. When you’re effective at it, it implies you can add more competent consumers to your e-mail list and introduce a successful item that people are willing and all set to acquire immediately.

In developing that attractive character, Russell Brunson specifies the 3 components you should keep in check, which is divided into 3 (3) categories:

  • The Elements
  • The Identity
  • Stories

DotCom Secrets reveals you how to produce an appealing character utilizing these parts and their aspects, and identify the very best method to communicate your captivating stories that will get the sales being available in.

Secret # 7: The Soap Opera Sequence

This “secret” comes from the previous part of Dotcom Secrets. It’s everything about producing a bond and a sort of relationship in between the Attractive Character and the target audience by means of a traffic source we own. Email.

The Soap Opera Sequence comprises a series of email series that help to link and establish an immediate relationship between you and the individual reading your email. Russell credits Andre Chaperon (creator of Autoresponder Madness) for coming up with the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his good heart also shares the EXACT five email design templates that have actually assisted him to transition into an Attractive Character and a popular internet online marketer.

Due to the fact that it capitalizes on giving worth to your subscribers, the Soap Opera Sequence works. This ‘value’ coupled with a tempting open storyline hooks them the moment they read your very first e-mail and they’ll anticipate the next one.

The days of uninteresting e-mail series are over. Don’t just take pleasure in soap opera on TV, it’s time to anecdotally use it in your e-mail messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the trick to keeping your subscribers delighted to hear from you every day is using the Seinfeld email format.”

What’s the Seinfeld format all about?

DotCom Secrets Seinfeld Sequence

It’s an email style that develops enjoyment in your readers. It ‘d amuse them and cause them to buy from you.

It leverages the power of storytelling. However this time, you’re being creative in sharing your life and pertinent stories occurring with/around you– stories they can quickly get in touch with. You ought to be strategic and purposeful about it anyways.

You wish to have the ability to lead perfect consumers back to your deal. This might look simple but it’s effective!

When you’re sending Seinfeld e-mails, Russell also provides excellent examples and written templates to speed up the procedure.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area Three: Funnelology

In this section, the techniques and strategies for building high-converting funnels are gone over in detail, as well as and what you truly must do to make your funnel work.

Russell covers the fundamentals of a funnel, phases (and sales funnel stages) and the type of landing pages to utilize, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we learned the significance of staying with systems that work. In other words, there’s no requirement to transform the wheel.

If you’re an entrepreneur and you’re struggling to recover cost, there’s an opportunity that you’re making the above mistake.

This is common with business owners who are simply beginning with their sales funnel. They attempt to re-invent the entire automobile. What a terrible course to follow when building an organization!

The secret here is leveraging on other individuals who currently have a successful funnel and making your offer to their precise customers. Keep an eye on the:

  • Demographics
  • Ad copy and copies
  • Traffic sources
  • Offers
  • Landing page

Understanding how to reverse all these aspects to work for you is a priceless present for your company. It’s quite simple once you understand how the pieces fit.

Secret # 10: Seven Phases Of A Funnel

I’m extremely delighted that I check out DotCom Secrets a couple of years ago (and numerous times more since that first time to totally comprehend and carry out the techniques in my own online organization.

It not only opened my eyes to funnels and how to develop them however likewise the seven phases that a perfect customer needs to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me better concerned terms with this sentence within the DotCom Secrets. It checks out:

The genuine distinction between having a six-, seven-, or even eight-figure company is whether you comprehend the stages of a funnel and can effectively generate income from the points along the line.

I was familiar with that there are levels of traffic temperature and for that reason, treating them along the very same funnel procedure is dangerous.

This trick alone is essential to developing the best kind of page, offer, and traffic that will lead to sales.

When developing a funnel– especially if you desire visitors and leads to trust you more, there’s also the pre-framing principle that you require to fully understand. Well, who doesn’t wish to develop trust already?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets exceeds the common company guidance. It goes into the particular landing pages you can create in the 7 building stages that we’ve gone over previously.

You get to see the twenty-three of the most reliable building blocks for your sales funnels.

DotCom Secrets 23 building blocks of a funnel

Smart funnel hackers use these building blocks at specific times during these exact same four phases of the funnel:

  • Pre-frame bridge
  • Qualifying customers
  • Qualifying purchasers

Identifying hyper buyers for your services and items.

Once you’ve comprehended how this works, you can decide which you wish to begin with very first and which one to adhere to in your market.

Secret # 12: Frontend Vs. Backend Funnels

Picking the right type of funnels can be a battle even to the more advanced marketers. More so, understand the funnels that will be served only to qualified buyers (at the backend).

DotCom Secrets Frontend Vs Backend

This error isn’t so obvious– but bypassing it can make a distinction in your traffic engagement and sales.

Here Russell outlines the procedure he follows when choosing a funnel to utilize on the frontend of his value ladders, the funnel he uses in the factor to consider phase (the middle), and those used for the backend deals.

Secret # 13: The Best Bait

I could not include this ‘secret’ when I first checked out the DotCom Secrets book.

Russell spills all of it out in this section and reveals the secret that made all his books offer millions.

Simply by grabbing your complimentary copy of DotCom Secrets and studying the funnel actions, you’ll have several “Aha-Moments” that will change your business, particularly if you have an item you’re currently selling online (or even offline).

I indicate if you can buy your free copy of DotCom Secrets and study the funnel steps, you’ll comprehend the secret behind these records.

He highlights the power of words and how utilizing a specific WORD can alter your entire business magically. That single word can serve as bait.

Despite the market you run in, what you do, what items you offer, or business model, this is the part that some of the successful business owners would hide from you.

 

Area Four: Scripts and funnels

The very first time I read DotCom Secrets, I couldn’t understand this section because it was unique in its method. I had to check out the book once again to comprehend the point that Russell was making.

As one of the actionable sections, Russell dives deeper into the core funnels he uses in running ClickFunnels and other companies, in addition to the exact funnel scripts that have actually assisted him to offer millions of each of his products.

These are divided into the Frontend, Middle and Backend Funnels. Surprisingly, you don’t need to have problem with these parts due to the fact that there’s a powerful suite of software you can use to automate everything– ClickFunnels software application.

1. Frontend Funnel: Two-Step– Free Plus Shipping

The Frontend Funnel is essential because it reveals what need to happen as soon as you get your visitors onboard your sales funnel.

You’ll discover this type of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s simple to construct and can benefit eCommerce entrepreneurs or online marketers who have Free Plus Shipping deals.

The very first page of the Frontend Funnel starts with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to supply where the product must be delivered.

On the second page (step-two) of the funnel, the visitor’s credit card details is asked for the shipping and handling charge. As soon as the visitor has actually successfully filled out the second page– the One-time-offer is next.

Naturally, you’re not left alone as there are scripts you will use to make this whole 2-step free shipping funnel reliable. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the same Frontend Funnel, we likewise have the SLOs or Self-Liquidating Offers. The goal of setting up this offer is to help breakeven and cover the money you invested in advertising or getting the lead.

DotCom Secrets self liquidating deal

Here, Russell Brunson reveals the practical mechanics associated with this type of funnel. And he also introduced a special script called the Star, Story, Solution script which helps to nudge a cold lead towards your products.

You’ll gain access to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll discover how to entice visitors and let them keep paying for a longer time.

You’re not limited in any way– as there are many methods to utilize this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The perfect webinar is the ideal and likewise the first funnel for the middle of your worth ladder. It covers everything about hosting high-converting webinars; how to utilize live or taped presentations to market your services or products on auto-pilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re provided with the strategies and scripts that will make the webinar truly “ideal.”.

5. Middle Funnel: Invisible Perfect Webinar.

Unlike the Perfect Webinar, this one is a little bit different. It’s not FREE!. It’s an advanced webinar presentation where your goal is to get people to buy. It’s “undetectable”– which indicates there’s no pushy or deceptiveness involved.

You’ll also access the scripts for this upgraded version of Perfect Webinar.

6. Middle Funnel: Product Launch.

You utilize the “Product Launch” funnel specifically for introducing a brand-new product by sharing a series of videos to supply tons of worth to your visitors.

Internet marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the creator of Knowledge Broker Blueprint), and a host of them use it.

These videos will be convincing, valuable, and entertaining– thereby triggering visitors to act. You’ll find how to correctly structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of offering high-ticket deals utilizing an advanced formula and scripts. If you’re a coach or consultant, this funnel is what you need to obtain premium customers.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area 5: ClickFunnels.

This last area is short however you can find out more by reading my ClickFunnels evaluate.

DotCom Secrets Pros and Cons.

DotCom Secrets is a terrific book if you wish to acquire insights, see examples, and check out stories that will influence you to construct a successful company online or guide you in transitioning from offline to internet marketing channels.

So let’s consider the cons and pros quickly:.

Pros.

DotCom Secrets is free. Get business-building knowledge without paying cash.

Enhance your organization’ significance utilizing the worth ladders and sales funnel methods and scripts.

Get tricks to ending up being an idea leader in your industry.

Easy techniques that will work for any business design.

Establish and develop relationships rapport with your clients.

Cons.

You might need to have an existing service to take advantage of DotCom Secrets (although it can certainly benefit you if you’re simply beginning as well as long as you execute the details).

The book is ideal for businesses that take advantage of internet marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

When you get it from the official website, DotCom Secrets is FREE. If you’re based within the United States or $14.95 for worldwide, you just have to pay for shipping/handling– $7.95.

There you have it, the Free Plus Shipping offer we discussed previously. As you can see, Russell is a master at implementing what he teaches.

If you choose to purchase DotCom Secrets from Amazon, you can get the paperback format for $14.80. It’s your option.

DotCom Secrets Free Book.

Thanks to Russell for offering the book devoid of his website (you simply pay for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a plan of actionable techniques and tricks for starting and growing an organization.

You’ll encounter a lot of aha moments while going through the sections. You’re assisted on how to incorporate the concept into my own organization.

DotCom Secrets is a playbook. You might have to read it multiple times to get the ‘tricks’ into your head and organization. But you don’t need to if you have a strong IQ, which I’m sure you do!

All in all, if you’re selling product and services online, I extremely advise that you get a copy of DotCom Secrets free of charge.

>>Click Here To Get Your Copy Of Dotcom Secrets<<