Dotcom Secrets is a great book if you wish to gain insights, see examples, and read stories that will influence you to construct an effective company online or guide you in transitioning from offline to internet marketing channels.
So let’s think about the cons and pros quickly:
- DotCom Secrets is totally free. Get it here.
- You will overcome the shoulder lessons from an effective extremely affiliate– Russell Brunson.
- The book is a easy and satisfying read.
- You will get actionable takeaways that you can use to enhance your organization instantly.
- It’s not a “how to earn money online” book per se.
- You will require to have some knowledge of online marketing principles to totally appreciate the book.
Dotcom Secrets is a great resource if you wish to gain from somebody who has actually generated income online.
Russell Brunson takes you step-by-step through his ClickFunnels journey, sharing what worked and what didn’t along the way.
You’ll leave from reading this book with actionable takeaways that you can use to enhance your business instantly.
The only disadvantage is that it’s not a “how to earn money online” book per se– you will require to have some knowledge of online marketing concepts to fully appreciate it.
But overall, Dotcom Secrets is a valuable resource for anyone seeking to build or grow an online organization.
So if you’re all set to learn from one of the masters of Sales Funn, make certain to check out this book today!
DotCom Secrets Book
It’s one of my favorite service books. You may have to read it multiple times to totally grasp it. Or just make it your buddy as you go about your online lifestyle service experiences.
In the intro of the book, Russell Brunson promised to keep the book evergreen for years to come. The objective is to make it pertinent to both new and advanced online entrepreneurs.
The number of company books do you still find relevant in this ever-changing world? Although marketing strategies are constantly altering, the DotCom Secrets book is still incredibly relevant and beneficial today.
What Is DotCom Secrets?
The DotCom Secrets book provides a step-by-step procedure for growing a successful organization– whether online or offline.
DotCom Secrets Review
Despite The Fact That DotCom Secrets was first published in 2015, you’ll discover that most of the methods that Russell discuss are still reliable today.
You’ll get a ton of actionable guidance from the book and if you have plans to offer items online or you’re already at it, you require to get a copy of DotCom Secrets and keep it as a recommendation.
Dan Kennedy composed the forward to the DotCom Secrets book. In his precise words:
” In truth, this is a tested playbook for growing your business with reliable lead generation and sales/conversion techniques, which can be utilized online and offline.”
This is a transformative and effective book. DotCom Secrets by Russell Brunson is the best road map if you’re seeking to start an organization or scale an existing company.
Within the pages of the Dotcom Secrets book, you’ll get a comprehensive plan that guides you on the ideal foundation for your company. You’ll certainly get arise from reading it.
To be honest, DotCom Secrets sounds like a book for building a sustainable online organization only.
Do not be constrained by that because the actionable marketing strategies work for both online and offline organizations. So you’re in safe hands if you run a brick-and-mortar service and want to transition to internet marketing.
Who Is DotCom Secrets For?
Is “DotCom Secrets” for you?
Well, only you can address that concern. If you wish to scale a company or start and follow proven ‘faster way’ that has actually been evaluated by Russell himself, you should check out the DotCom Secrets book.
It’s altering lives and I’ve personally found it incredibly important on my entrepreneurial journey (I’ve read it several times). I extremely recommend the book.
If you ‘d rather play cool and attempt to figure it out by yourself, then DotCom Secrets may not be worth your read. You must consider another book.
Although, DotCom Secrets supplies clever insights and strategies to:
Existing business owners: If you haven’t started a service at all or have no organization idea, the book might not be relevant to you.
Item owners: If you have an existing item already, then you can find out strategies to double and even triple your sales.
Positive online marketers: If you’re willing to take actions that might challenge your idea of service, then you need to utilize DotCom Secrets as a reference.
Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer
You want to build a business that stands the test of time. You do not wish to die due to the fact that you do not have the skillset, tools, and tricks that have been evaluated and shown to produce terrific results.
So whether you’re a novice who’s just getting going or you’re an expert, DotCom Secrets will stroll you through the procedure of beginning and growing a successful company.
If you already have a company, utilize the secrets in the book to scale to amazing levels? Aside from generating income, you’ll touch more lives and make the world a better place.
DotCom Secrets Is a relied on and powerful book that provides specific, actionable instructions on what you ought to do to fail-proof your organization, how to bring in consumers, and the secrets to significantly improve your sales.
You’re still not restricted at all if you fail to check out DotCom Secrets. The only difficulty, though, is that you’ll miss out on the opportunity to rapidly grow your existing service or flourish in a competitive industry.
How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?
Sure, there are some differences in between Expert Secrets Both books pertain to, lifestyle business owners, company owner and online marketers– considering that they complement each other and attend to starting and growing a successful business.
Professional Secrets vs DotCom Secrets.
DotCom Secrets describes a step-by-step procedure to effectively structure your company. You get to find out how to provide your message and communicate value in a manner that makes people wish to pay you.
Expert Secrets provides actionable examples, illustrations, and stories that assist you discover your voice, construct a loyal fan base and get paid to share messages that will change someone else’s life.
Both books are advised to business owners who want to end up being more successful in their industries. Business owners who are developed to see opportunities in competition instead of discomfort.
And lastly in Russell’s 3rd and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your sites and funnels with your dream clients (aka getting tons of traffic as the title of the book recommends).
DotCom Secrets Review: An In-Depth Look Inside
The Dotcom Secrets book is arranged into 5 sections just like Expert Secrets that describes the easy marketing procedures and how to execute them.
Section One: Ladders and Funnels
DotCom Secrets Value Ladder Vs Funnel
Russell started the very first area of DotCom Secrets with “Ladders and Funnels.” He likewise reveals five (5) marketing tricks. Let’s go over them:
Secret # 1: The Secret Formula
First, you need to have a complete understanding of where you desire your company. How does this understanding assist your consumers and customers?
This will help you to serve them much better– instead of trying to find out their pain points, how desperate they require options, and what they’re willing to pay.
In the secret formula, four easy questions were outlined in a detailed order inside the DotCom Secrets book:
Who are your dream customers?
How do you discover them?
How do you attract them without being aggressive?
What benefit will they receive from your service?
You’ll discover answers to these questions and more in the very first secret.
Secret #2: The Value Ladder
Worth is key when it comes to building a sustainable organization. , if there’s no value, clients clients customers will leave.
That’s why Russell invested a ton of time to dissect the steps that you need to follow to browse your dream customer from taking the “bait” (starting point of your ladder) to where they want to be.
DotCom Secrets Value Ladder
This trick is described as “taking them through your value ladder.”
When you successfully structure the worth ladder, you’ll not only make more money, you’ll also supply your clients with a more personalized option. They’ll love you for this.
Secret # 3: From A Ladder To A Funnel
This trick is where the magic occurs. It’s like a surprise that alters whatever you currently learn about growing a profitable business. You’ll start with constructing out your own sales funnel and the psychology behind a successful funnel.
It goes beyond the item you’re offering or how they’re priced. There’s a lot more …
You need to have a complete worth ladder in place. It’s like your infallible system for making sales on autopilot. You may not be able to build a high-converting sales funnel if you do not have an effective worth adder drawn up.
The sales funnel is necessary and has actually changed the method business owners and companies approach sales online.
It works due to the fact that it takes into consideration the clients’ habits– and moves them through the various actions of your value ladder until they’re prepared to acquire your item– voluntarily.
Secret # 4: How To Find Your Dream Customers
You have a target market. You might not understand how to identify or serve them. That’s why knowing how to define your target market is important.
This secret lays out where your target market (i.e., customers who are ready to buy your item) are spending most of their time online. Discover the techniques to divert their attention to your sales funnel. This is gold!
DotCom Secrets Sales Funnel
You’ll be equipped with the techniques that work to get a consumer to leave whatever they’re doing and have a look at your page.
Every online business owner needs to discover and master these techniques. Russell makes it easy in DotCom Secrets.
Secret # 5: The Three Types Of Traffic
Generating traffic to a landing page or website is a constant battle for the majority of people. It’s perhaps the most overwhelming element of running a successful online company.
Do you really comprehend how traffic works in the online marketing space? Russell has the responses if you aren’t positive in your traffic generation competence.
He shows you the best type of traffic that you must pay attention to and how it can transform your company. The kind of traffic includes:
- Traffic we manage
- The traffic we do not control
- Traffic we own
Section Two: Your Communication Funnel
In this section, Russell digs deeper into the procedures involved in developing an audience by leveraging more advanced individual branding tactics, the secrets to interacting well with your audience that will lead to a sale.
Make sure you do not avoid this section while checking out DotCom Secrets.
Secret # 6: The Attractive Character
There’s a secret to constructing a appealing and confident character.
Why do you think guys like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and naturally, Russell Brunson have massive followers?
As an entrepreneur, you can’t go wrong when you lastly develop an appealing character. When you’re effective at it, it means you can add more qualified clients to your e-mail list and release a successful product that individuals are ready and ready to buy right away.
In creating that appealing character, Russell Brunson specifies the three elements you should keep in check, which is divided into 3 (3) classifications:
- The Elements
- The Identity
DotCom Secrets shows you how to develop an appealing character utilizing these parts and their aspects, and identify the best method to communicate your fascinating stories that will get the sales can be found in.
Secret # 7: The Soap Opera Sequence
This “secret” comes from the previous part of Dotcom Secrets. It’s everything about developing a bond and a sort of rapport in between the Attractive Character and the target market via a traffic source we own. Email.
The Soap Opera Sequence comprises a series of e-mail series that assist to link and establish an instant relationship between you and the individual reading your e-mail. Russell credits Andre Chaperon (developer of Autoresponder Madness) for creating the Soap Opera Email Sequence
DotCom Secrets Soap Opera Sequence
Russell out of his excellent heart also shares the EXACT five e-mail templates that have actually assisted him to transition into a popular internet and an attractive character marketer.
Since it capitalizes on giving worth to your subscribers, the Soap Opera Sequence works. This ‘value’ coupled with a tempting open storyline hooks them the moment they read your first email and they’ll anticipate the next one.
The days of boring e-mail series are over. Don’t simply take pleasure in daytime soap on TV, it’s time to anecdotally use it in your email messages.
Secret # 8: Daily Seinfeld Sequence.
According to Russell Brunson, “the secret to keeping your customers happy to hear from you every day is utilizing the Seinfeld e-mail format.”
What’s the Seinfeld format all about?
DotCom Secrets Seinfeld Sequence
It’s an e-mail design that builds excitement in your readers. It ‘d captivate them and trigger them to buy from you.
It leverages the power of storytelling. However this time, you’re being creative in sharing your life and pertinent stories happening with/around you– stories they can easily get in touch with. You must be purposeful and tactical about it anyways.
You wish to have the ability to lead perfect clients back to your deal. This might look simple but it’s powerful!
Russell likewise provides good examples and composed templates to speed up the process when you’re sending Seinfeld e-mails.
Area Three: Funnelology
In this section, the techniques and strategies for constructing high-converting funnels are discussed in detail, in addition to and what you really need to do to make your funnel work.
Russell covers the principles of a funnel, stages (and sales funnel phases) and the kind of landing pages to use, how to structure them, when, and in what matter.
Secret # 9: Reverse-Engineering A Successful Funnel
In Marketing 101, we found out the value of sticking to systems that work. To put it simply, there’s no requirement to transform the wheel.
There’s a chance that you’re making the above mistake if you’re a service owner and you’re having a hard time to break even.
This prevails with entrepreneurs who are just beginning with their sales funnel. They try to re-invent the entire automobile. What a horrible course to follow when building a company!
The trick here is leveraging on other people who already have a successful funnel and making your deal to their specific customers. Keep an eye on the:
- Advertisement copy and copies
- Traffic sources
- Landing page
Understanding how to reverse all these aspects to work for you is a valuable gift for your organization. It’s rather easy once you comprehend how the pieces fit.
Secret # 10: Seven Phases Of A Funnel
I’m extremely glad that I check out DotCom Secrets a few years ago (and numerous times more because that first time to totally comprehend and execute the strategies in my own online company.
It not only opened my eyes to funnels and how to construct them but also the 7 phases that a perfect consumer has to go through.
DotCom Secrets The 7 Phases of a Funnel
It made me better concerned terms with this sentence within the DotCom Secrets. It reads:
The real difference between having a six-, 7-, or perhaps eight-figure organization is whether you understand the phases of a funnel and can successfully generate income from the points along the line.
I got to know that there are levels of traffic temperature level and for that reason, treating them along the very same funnel process threatens.
This secret alone is essential to creating the ideal kind of page, deal, and traffic that will lead to sales.
There’s also the pre-framing concept that you need to totally comprehend when producing a funnel– particularly if you desire visitors and causes trust you more. Well, who doesn’t wish to establish trust already?
Secret # 11: The Twenty-Three Building Blocks Of A Funnel
DotCom Secrets surpasses the typical company recommendations. It enters into the specific landing pages you can produce in the 7 building stages that we’ve gone over previously.
You get to see the twenty-three of the most reliable building blocks for your sales funnels.
DotCom Secrets 23 foundation of a funnel
Smart funnel hackers utilize these building blocks at specific times during these exact same 4 phases of the funnel:
- Pre-frame bridge
- Qualifying subscribers
- Qualifying purchasers
Identifying hyper purchasers for your services and items.
You can decide which you want to start with first and which one to stick to in your market when you’ve comprehended how this works.
Secret # 12: Frontend Vs. Backend Funnels
Picking the ideal kind of funnels can be a struggle even to the advanced marketers. More so, understand the funnels that will be served just to qualified purchasers (at the backend).
DotCom Secrets Frontend Vs Backend
This error isn’t so obvious– however bypassing it can make a distinction in your traffic engagement and sales.
Here Russell details the procedure he follows when selecting a funnel to use on the frontend of his value ladders, the funnel he uses in the factor to consider phase (the middle), and those utilized for the backend offers.
Secret # 13: The Best Bait
I couldn’t contain this ‘secret’ when I initially read the DotCom Secrets book.
Russell spills everything out in this section and reveals the trick that made all his books offer millions.
Just by getting your totally free copy of DotCom Secrets and studying the funnel actions, you’ll have numerous “Aha-Moments” that will change your service, specifically if you have an item you’re currently selling online (or even offline).
I indicate if you can purchase your totally free copy of DotCom Secrets and study the funnel steps, you’ll understand the secret behind these records.
He highlights the power of words and how utilizing a certain WORD can alter your whole service magically. That single word can act as bait.
No matter the market you run in, what you do, what items you provide, or business design, this is the part that a few of the effective business owners would conceal from you.
Section Four: Funnels And Scripts
The first time I check out DotCom Secrets, I could not understand this area due to the fact that it was special in its method. I had to check out the book once again to comprehend the point that Russell was making.
As one of the actionable sections, Russell dives deeper into the core funnels he uses in running ClickFunnels and other business, in addition to the specific funnel scripts that have assisted him to offer millions of each of his products.
These are divided into the Frontend, Middle and Backend Funnels. Remarkably, you don’t have to struggle with these parts because there’s an effective suite of software you can use to automate everything– ClickFunnels software.
1. Frontend Funnel: Two-Step– Free Plus Shipping
The Frontend Funnel is essential because it shows what must take place when you get your visitors onboard your sales funnel.
You’ll discover this kind of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s easy to build and can benefit eCommerce business owners or online marketers who have Shipping plus free offers.
The very first page of the Frontend Funnel begins with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to supply where the item ought to be delivered.
On the 2nd page (step-two) of the funnel, the visitor’s charge card details is requested for the shipping and dealing with charge. When the visitor has effectively completed the second page– the One-time-offer is next.
Obviously, you’re not left alone as there are scripts you will utilize to make this whole 2-step totally free shipping funnel effective. Thanks, Russell!
2. Frontend Funnel: Self-Liquidating Offer
In the exact same Frontend Funnel, we likewise have the SLOs or Self-Liquidating Offers. The objective of setting up this deal is to assist breakeven and cover the cash you spent on marketing or getting the lead.
DotCom Secrets self liquidating offer
Here, Russell Brunson shows the practical mechanics associated with this type of funnel. And he likewise presented a special script called the Star, Story, Solution script which assists to nudge a cold lead towards your products.
You’ll access to these scripts which are forty-four (44) in number.
3. Frontend Funnel: Continuity
In this Frontend Funnel, you’ll discover how to lure visitors and let them keep paying for a longer time.
You’re not limited in any method– as there are many ways to utilize this to increase your success rate.
4. Middle Funnel: Perfect Webinar
The ideal webinar is the ideal and likewise the very first funnel for the middle of your value ladder. It covers everything about hosting high-converting webinars; how to use taped or live presentations to market your product and services on autopilot.
DotCom Secrets Perfect Webinar
Sure enough, you’re supplied with the techniques and scripts that will make the webinar really “ideal.”.
5. Middle Funnel: Invisible Perfect Webinar.
Unlike the Perfect Webinar, this one is a little bit various. It’s not FREE!. It’s a more advanced webinar discussion where your objective is to get people to purchase. It’s “undetectable”– which indicates there’s no aggressive or deception involved.
You’ll likewise access the scripts for this upgraded variation of Perfect Webinar.
6. Middle Funnel: Product Launch.
You utilize the “Product Launch” funnel particularly for releasing a new product by sharing a series of videos to provide lots of worth to your visitors.
Internet marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the developer of Knowledge Broker Blueprint), and a host of them use it.
These videos will be convincing, handy, and amusing– therefore causing visitors to take actions. You’ll find how to effectively structure these videos in the DotCom Secrets book.
7. Backend Funnel: High-Ticket, Three-Step Application.
This is where you master the art of offering high-ticket offers using a sophisticated formula and scripts. If you’re a coach or consultant, this funnel is what you need to obtain premium clients.
Area 5: ClickFunnels.
This last section is quick however you can find out more by reading my ClickFunnels review.
DotCom Secrets Pros and Cons.
DotCom Secrets is an excellent book if you wish to acquire insights, see examples, and read stories that will influence you to build an effective company online or guide you in transitioning from offline to internet marketing channels.
So let’s consider the cons and pros rapidly:.
DotCom Secrets is complimentary. Get business-building knowledge without paying cash.
Enhance your company’ relevance utilizing the value ladders and sales funnel techniques and scripts.
Get tricks to becoming a thought leader in your market.
Simple methods that will work for any service model.
Establish and build relationships relationship with your customers.
You may require to have an existing business to take advantage of DotCom Secrets (although it can certainly benefit you if you’re just beginning in addition to long as you execute the info).
The book is perfect for organizations that utilize online marketing platforms.
DotCom Secrets Book Pricing.
When you get it from the official website, DotCom Secrets is FREE. If you’re based within the United States or $14.95 for international, you just have to pay for shipping/handling– $7.95.
There you have it, the Free Plus Shipping offer we talked about earlier. As you can see, Russell is a master at executing what he teaches.
If you prefer to buy DotCom Secrets from Amazon, you can get the paperback format for $14.80. It’s your choice.
DotCom Secrets Free Book.
Thanks to Russell for providing the book free from his website (you just spend for shipping).
DoCom Secrets Review Summary: Is It Worth Getting The Book?
The DotCom Secrets book is a bundle of actionable techniques and secrets for growing a company and starting.
You’ll come across a bunch of aha moments while going through the areas. You’re assisted on how to include the idea into my own organization.
DotCom Secrets is a playbook. You may need to read it several times to get the ‘tricks’ into your head and company. However you do not need to if you have a strong IQ, which I’m sure you do!
All in all, if you’re selling services or products online, I extremely suggest that you get a copy of DotCom Secrets for FREE.