Vince James Russell Brunson

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is a fantastic book if you wish to gain insights, see examples, and check out stories that will motivate you to build a successful business online or guide you in transitioning from offline to internet marketing channels.

Let’s think about the pros and cons rapidly:

Pros:

  • DotCom Secrets is totally free. Get it here.
  • You will get over the shoulder lessons from an effective incredibly affiliate– Russell Brunson.
  • The book is a enjoyable and easy read.
  • You will get actionable takeaways that you can use to improve your service instantly.

Cons:

  • It’s not a “how to generate income online” book per se.
  • You will need to have some knowledge of internet marketing ideas to totally appreciate the book.

Dotcom Secrets is a terrific resource if you want to gain from someone who has actually generated income online.

Russell Brunson takes you detailed through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll leave from reading this book with actionable takeaways that you can use to improve your business instantly.

The only drawback is that it’s not a “how to generate income online” book per se– you will require to have some understanding of internet marketing principles to totally value it.

But overall, Dotcom Secrets is a valuable resource for anyone wanting to build or grow an online service.

If you’re prepared to learn from one of the masters of Sales Funn, be sure to check out this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my preferred organization books. You may have to read it multiple times to fully comprehend it. Or merely make it your companion as you set about your online lifestyle organization experiences.

In the introduction of the book, Russell Brunson promised to keep the book evergreen for several years to come. The goal is to make it appropriate to both brand-new and innovative online business owners.

How many business books do you still discover relevant in this ever-changing world? Although marketing methods are continuously altering, the DotCom Secrets book is still incredibly pertinent and useful today.

What Is DotCom Secrets?

The DotCom Secrets book provides a step-by-step process for growing a successful company– whether online or offline.

DotCom Secrets Review

Although DotCom Secrets was first published in 2015, you’ll discover that the majority of the techniques that Russell speak about are still reliable today.

You’ll get a ton of actionable suggestions from the book and if you have plans to offer items online or you’re currently at it, you need to get a copy of DotCom Secrets and keep it as a referral.

Dan Kennedy composed the forward to the DotCom Secrets book. In his exact words:

” In truth, this is a tested playbook for growing your company with reliable list building and sales/conversion approaches, which can be used online and offline.”

This is a transformative and powerful book. DotCom Secrets by Russell Brunson is the best plan if you’re wanting to start a company or scale an existing service.

Within the pages of the Dotcom Secrets book, you’ll get a detailed strategy that guides you on the ideal building blocks for your business. You’ll definitely get arise from reading it.

To be honest, DotCom Secrets sounds like a book for developing a sustainable online organization just.

Do not be constrained by that because the actionable marketing strategies work for both online and offline businesses. You’re in safe hands if you run a brick-and-mortar company and desire to transition to online marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, only you can address that question. If you want to begin or scale an organization and follow proven ‘faster way’ that has actually been evaluated by Russell himself, you should check out the DotCom Secrets book.

It’s altering lives and I’ve personally found it very important on my entrepreneurial journey (I’ve read it a number of times). I highly suggest the book.

If you ‘d rather play cool and attempt to figure it out on your own, then DotCom Secrets may not deserve your read. You should think about another book.

DotCom Secrets provides smart insights and strategies to:

Existing entrepreneur: If you have not begun an organization at all or have no business concept, the book might not pertain to you.

Product owners: If you have an existing item already, then you can learn methods to double or perhaps triple your sales.

Positive marketers: If you’re prepared to take actions that might challenge your concept of service, then you ought to use DotCom Secrets as a reference.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You want to build a company that stands the test of time. You do not wish to blow over since you do not have the skillset, tools, and tricks that have been tested and shown to produce fantastic outcomes.

So whether you’re a beginner who’s simply getting started or you’re a specialist, DotCom Secrets will walk you through the procedure of beginning and growing a rewarding service.

If you already have a company, use the secrets in the book to scale to unbelievable levels? Aside from making money, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a trusted and powerful book that offers specific, actionable instructions on what you ought to do to fail-proof your organization, how to attract clients, and the tricks to significantly increase your sales.

You’re still not restricted at all if you stop working to check out DotCom Secrets. The only challenge, though, is that you’ll miss out on the opportunity to rapidly grow your existing service or thrive in a competitive industry.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some distinctions in between Expert Secrets Both books pertain to, lifestyle business owners, business owners and online marketers– considering that they match each other and attend to starting and growing a successful organization.

Professional Secrets vs DotCom Secrets.

DotCom Secrets outlines a detailed procedure to successfully structure your business. You get to find out how to deliver your message and communicate worth in a manner that makes individuals want to pay you.

Professional Secrets offers actionable examples, illustrations, and stories that help you discover your voice, develop a devoted fan base and make money to share messages that will alter another person’s life.

Both books are advised to business owners who want to become more successful in their markets. Business owners who are built to see opportunities in competitors instead of pain.

In Russell’s third and brand brand-new book in the trilogy called Traffic Secrets, which is the playbook for filling your websites and funnels with your dream consumers (aka getting loads of traffic as the title of the book suggests).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is arranged into 5 sections much like Expert Secrets that outlines the basic marketing processes and how to execute them.

Section One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell started the very first area of DotCom Secrets with “Ladders and Funnels.” He likewise reveals five (5) marketing secrets. Let’s discuss them:

Secret # 1: The Secret Formula

First, you need to have a full understanding of where you want your company. How does this understanding assist your clients and consumers?

This will assist you to serve them much better– instead of searching for out their pain points, how desperate they need services, and what they’re ready to pay.

In the secret formula, four simple questions were outlined in a step-by-step order inside the DotCom Secrets book:

Who are your dream clients?

How do you find them?

How do you attract them without being aggressive?

What advantage will they get from your company?

You’ll discover answers to these questions and more in the very first secret.

Secret #2: The Value Ladder

When it comes to constructing a sustainable organization, value is crucial. , if there’s no value, customers clients clients will leaveCustomers

.

That’s why Russell invested a ton of time to dissect the steps that you need to follow to browse your dream consumer from taking the “bait” (starting point of your ladder) to where they wish to be.

DotCom Secrets Value Ladder

This trick is described as “taking them through your worth ladder.”

When you successfully structure the worth ladder, you’ll not just make more cash, you’ll likewise offer your consumers with a more personalized service. They’ll love you for this.

Secret # 3: From A Ladder To A Funnel

This trick is where the magic happens. It’s like a surprise that alters everything you already know about growing a lucrative organization. You’ll start with building out your own sales funnel and the psychology behind a lucrative funnel.

There’s a lot more …

You need to require a complete value ladder worth place. You might not be able to build a high-converting sales funnel if you do not have an effective value adder mapped out.

The sales funnel is essential and has actually altered the method entrepreneurs and services approach sales online.

It works since it takes into consideration the customers’ habits– and moves them through the different steps of your value ladder until they’re ready to buy your item– willingly.

Secret # 4: How To Find Your Dream Customers

You have a target audience. You might not know how to determine or serve them. That’s why understanding how to specify your target audience is very important.

This secret outlines where your target market (i.e., consumers who are ready to acquire your item) are spending the majority of their time online. Discover the techniques to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be equipped with the strategies that work to get a consumer to leave whatever they’re doing and take a look at your page.

Every online business owner needs to discover and master these methods. Russell makes it easy in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Generating traffic to a landing page or website is a constant struggle for the majority of people. It’s arguably the most challenging aspect of running a successful online service.

Do you truly understand how traffic works in the online marketing area? If you aren’t confident in your traffic generation expertise, Russell has the answers.

He reveals you the very best type of traffic that you need to focus on and how it can change your business. The kind of traffic consists of:

  • Traffic we manage
  • The traffic we don’t manage
  • Traffic we own

Area Two: Your Communication Funnel

In this section, Russell digs deeper into the processes involved in constructing an audience by leveraging more advanced individual branding strategies, the secrets to interacting well with your audience that will cause a sale.

Make certain you don’t skip this section while checking out DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to building a positive and appealing character.

Why do you believe men like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and of course, Russell Brunson have huge fans?

As a company owner, you can’t fail when you finally establish an appealing character. When you’re effective at it, it implies you can include more qualified customers to your email list and launch an effective item that individuals are prepared and prepared to acquire right now.

In creating that attractive character, Russell Brunson specifies the 3 parts you must keep in check, which is split into 3 (3) classifications:

  • The Elements
  • The Identity
  • Storylines

DotCom Secrets reveals you how to produce an attractive character using these parts and their aspects, and recognize the best way to communicate your fascinating stories that will get the sales can be found in.

Secret # 7: The Soap Opera Sequence

This “secret” comes from the previous part of Dotcom Secrets. It’s all about creating a bond and a sort of rapport in between the Attractive Character and the target audience by means of a traffic source we own. Email.

The Soap Opera Sequence consists of a series of email series that help to link and develop an instantaneous relationship between you and the individual reading your e-mail. Russell credits Andre Chaperon (developer of Autoresponder Madness) for developing the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his excellent heart likewise shares the EXACT 5 e-mail templates that have assisted him to shift into an Attractive Character and a sought-after internet marketer.

The Soap Opera Sequence works because it profits from giving worth to your subscribers. This ‘value’ paired with an irresistible open storyline hooks them the moment they read your very first email and they’ll anticipate the next one.

The days of boring e-mail series are over. Do not just take pleasure in daytime drama on television, it’s time to anecdotally utilize it in your e-mail messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the secret to keeping your customers pleased to speak with you every day is using the Seinfeld e-mail format.”

So what’s the Seinfeld format all about?

DotCom Secrets Seinfeld Sequence

It’s an email design that builds excitement in your readers. It ‘d entertain them and trigger them to buy from you.

It leverages the power of storytelling. This time, you’re being creative in sharing your life and appropriate stories taking place with/around you– stories they can easily link with. You should be tactical and purposeful about it anyways.

You wish to be able to lead perfect clients back to your offer. This may look easy but it’s effective!

When you’re sending Seinfeld e-mails, Russell likewise supplies excellent examples and written design templates to speed up the process.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section Three: Funnelology

In this area, the techniques and tactics for developing high-converting funnels are talked about in detail, as well as and what you really should do to make your funnel work.

Russell covers the fundamentals of a funnel, phases (and sales funnel stages) and the type of landing pages to use, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we found out the significance of adhering to systems that work. Simply put, there’s no requirement to reinvent the wheel.

If you’re a business owner and you’re having a hard time to recover cost, there’s a possibility that you’re making the above mistake.

This prevails with entrepreneurs who are just beginning with their sales funnel. They attempt to re-invent the whole car. When building a business, what a terrible path to follow!

The secret here is leveraging on other individuals who currently have an effective funnel and making your offer to their precise consumers. Keep an eye on the:

  • Demographics
  • Ad copy and copies
  • Traffic sources
  • Offers
  • Landing page

Knowing how to reverse all these components to work for you is a priceless gift for your company. It’s rather simple once you understand how the pieces fit.

Secret # 10: Seven Phases Of A Funnel

I’m extremely thankful that I read DotCom Secrets a couple of years ago (and several times more since that very first time to fully understand and execute the methods in my own online business.

It not only opened my eyes to funnels and how to build them however likewise the 7 phases that a perfect consumer has to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me better come to terms with this sentence within the DotCom Secrets. It reads:

The genuine distinction in between having a six-, seven-, or perhaps eight-figure business is whether you understand the stages of a funnel and can effectively monetize the points along the line.

I was familiar with that there are levels of traffic temperature and for that reason, treating them along the exact same funnel process is dangerous.

This secret alone is essential to developing the best kind of page, offer, and traffic that will lead to sales.

When producing a funnel– especially if you want visitors and leads to trust you more, there’s also the pre-framing idea that you require to completely understand. Well, who doesn’t wish to establish trust already?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets goes beyond the common business recommendations. It enters into the particular landing pages you can create in the 7 structure phases that we’ve gone over previously.

You get to see the twenty-three of the most effective foundation for your sales funnels.

DotCom Secrets 23 foundation of a funnel

Smart funnel hackers utilize these building blocks at specific times throughout these exact same four phases of the funnel:

  • Pre-frame bridge
  • Qualifying customers
  • Qualifying purchasers

Identifying hyperactive buyers for your services and items.

As soon as you’ve comprehended how this works, you can choose which you wish to begin with first and which one to adhere to in your market.

Secret # 12: Frontend Vs. Backend Funnels

Choosing the best type of funnels can be a battle even to the advanced marketers. More so, understand the funnels that will be served only to qualified buyers (at the backend).

DotCom Secrets Frontend Vs Backend

This error isn’t so obvious– but bypassing it can make a difference in your traffic engagement and sales.

Here Russell describes the procedure he follows when choosing a funnel to utilize on the frontend of his worth ladders, the funnel he uses in the factor to consider phase (the middle), and those utilized for the backend deals.

Secret # 13: The Best Bait

I couldn’t include this ‘secret’ when I initially read the DotCom Secrets book.

Russell spills it all out in this area and exposes the trick that made all his books offer millions.

Simply by getting your totally free copy of DotCom Secrets and studying the funnel steps, you’ll have numerous “Aha-Moments” that will alter your organization, especially if you have an item you’re currently offering online (and even offline).

I indicate if you can order your complimentary copy of DotCom Secrets and study the funnel actions, you’ll understand the secret behind these records.

He stresses the power of words and how using a certain WORD can change your entire service magically. That single word can serve as bait.

Despite the market you run in, what you do, what items you offer, or business design, this is the part that a few of the successful entrepreneurs would hide from you.

 

Area Four: Scripts and funnels

The very first time I check out DotCom Secrets, I couldn’t comprehend this section because it was special in its way. I needed to check out the book again to comprehend the point that Russell was making.

As one of the actionable areas, Russell dives deeper into the core funnels he utilizes in running ClickFunnels and other business, in addition to the exact funnel scripts that have actually helped him to offer millions of each of his products.

These are split into the Frontend, Middle and Backend Funnels. Remarkably, you do not need to have problem with these parts since there’s an effective suite of software application you can utilize to automate whatever– ClickFunnels software.

1. Frontend Funnel: Two-Step– Free Plus Shipping

The Frontend Funnel is essential because it reveals what need to occur as soon as you get your visitors onboard your sales funnel.

You’ll discover this type of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s easy to develop and can benefit eCommerce marketers or entrepreneurs who have Free Plus Shipping offers.

The very first page of the Frontend Funnel begins with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to supply where the item needs to be shipped.

On the 2nd page (step-two) of the funnel, the visitor’s charge card details is asked for the shipping and dealing with charge. As soon as the visitor has effectively completed the second page– the One-time-offer is next.

Naturally, you’re not left alone as there are scripts you will utilize to make this entire 2-step free shipping funnel reliable. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the same Frontend Funnel, we also have the SLOs or Self-Liquidating Offers. The goal of establishing this offer is to help breakeven and cover the cash you invested in advertising or getting the lead.

DotCom Secrets self liquidating deal

Here, Russell Brunson reveals the practical mechanics involved in this kind of funnel. And he also introduced an unique script called the Star, Story, Solution script which assists to nudge a cold lead towards your products.

You’ll get to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll find how to entice visitors and let them keep spending for a longer time.

You’re not restricted in any method– as there are lots of ways to utilize this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The ideal webinar is the best and also the very first funnel for the middle of your value ladder. It covers whatever about hosting high-converting webinars; how to utilize recorded or live presentations to market your product and services on autopilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re provided with the strategies and scripts that will make the webinar really “best.”.

5. Middle Funnel: Invisible Perfect Webinar.

Unlike the Perfect Webinar, this one is a little bit various. It’s not FREE!. It’s an advanced webinar discussion where your objective is to get individuals to buy. But it’s “invisible”– which means there’s no pushy or deception included.

You’ll likewise access the scripts for this updated variation of Perfect Webinar.

6. Middle Funnel: Product Launch.

You utilize the “Product Launch” funnel particularly for introducing a new product by sharing a series of videos to offer lots of worth to your visitors.

Online marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the developer of Knowledge Broker Blueprint), and a host of them utilize it.

These videos will be convincing, practical, and amusing– thus causing visitors to act. You’ll find how to correctly structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of selling high-ticket offers using an advanced formula and scripts. This funnel is what you require to acquire premium clients if you’re a coach or consultant.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section 5: ClickFunnels.

This last section is quick but you can discover more by reading my ClickFunnels examine.

DotCom Secrets Pros and Cons.

DotCom Secrets is a great book if you wish to gain insights, see examples, and read stories that will motivate you to construct a successful service online or guide you in transitioning from offline to online marketing channels.

So let’s think about the advantages and disadvantages rapidly:.

Pros.

DotCom Secrets is totally free. Get business-building understanding without paying cash.

Improve your business’ relevance using the worth ladders and sales funnel methods and scripts.

Get secrets to ending up being a thought leader in your industry.

Easy methods that will work for any business design.

Establish and construct relationships connection with your consumers.

Cons.

You may require to have an existing business to benefit from DotCom Secrets (although it can definitely benefit you if you’re simply beginning along with long as you implement the information).

The book is ideal for services that leverage internet marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

DotCom Secrets is FREE when you get it from the main site. If you’re based within the US or $14.95 for international, you only have to pay for shipping/handling– $7.95.

There you have it, the Free Plus Shipping deal we went over earlier. As you can see, Russell is a master at implementing what he teaches.

If you choose to buy DotCom Secrets from Amazon, you can get the paperback format for $14.80. It’s your choice.

DotCom Secrets Free Book.

Thanks to Russell for using the book free from his website (you simply pay for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a bundle of actionable strategies and secrets for growing a company and starting.

You’ll come across a lot of aha moments while going through the sections. More significantly, you’re assisted on how to include the principle into my own business.

DotCom Secrets is a playbook. You might need to read it several times to get the ‘secrets’ into your head and service. You do not have to if you have a strong IQ, which I’m sure you do!

All in all, if you’re offering product and services online, I extremely suggest that you get a copy of DotCom Secrets for FREE.

>>Click Here To Get Your Copy Of Dotcom Secrets<<